Services
User Research
Prototyping
UI Design
Web Design
Creative Direction
Client
Sustainable Restaurant Association
When
2022
Sustainable Dining Through Engaging Recipe Discovery
Transforming the way food enthusiasts discover and engage with sustainable recipes, one click at a time.
Services
User Research
Prototyping
UI Design
Web Design
Creative Direction
Client
Sustainable Restaurant Association
When
2022
Sustainable Dining Through Engaging Recipe Discovery
Transforming the way food enthusiasts discover and engage with sustainable recipes, one click at a time.
Services
User Research
Prototyping
UI Design
Web Design
Creative Direction
Client
Sustainable Restaurant Association
When
2022
Sustainable Dining Through Engaging Recipe Discovery
Transforming the way food enthusiasts discover and engage with sustainable recipes, one click at a time.
Whipping Up a Sustainable Vision
When the Sustainable Restaurant Association (SRA) approached me with a mission to revamp their One Plate Planet website, I knew I was in for an exciting adventure. The website showcases recipes from participating chefs to promote their restaurants and raise awareness of environmental and sustainability issues within the food industry. My goal? To make the recipe search experience so intuitive and engaging that users would want to dive right in and explore all the delicious possibilities.
Whipping Up a Sustainable Vision
When the Sustainable Restaurant Association (SRA) approached me with a mission to revamp their One Plate Planet website, I knew I was in for an exciting adventure. The website showcases recipes from participating chefs to promote their restaurants and raise awareness of environmental and sustainability issues within the food industry. My goal? To make the recipe search experience so intuitive and engaging that users would want to dive right in and explore all the delicious possibilities.
Whipping Up a Sustainable Vision
When the Sustainable Restaurant Association (SRA) approached me with a mission to revamp their One Plate Planet website, I knew I was in for an exciting adventure. The website showcases recipes from participating chefs to promote their restaurants and raise awareness of environmental and sustainability issues within the food industry. My goal? To make the recipe search experience so intuitive and engaging that users would want to dive right in and explore all the delicious possibilities.
A Recipe for Success
I'm thrilled to report that my redesign of the One Plate Planet website has been a smashing success! Users are spending 30% more time on the site, fully immersed in the world of sustainable dining. The prominent search bar and signposting filters have led to a 25% increase in click-through rates to individual recipe pages, meaning more people are discovering the amazing creations of our participating chefs. And with a 20% increase in website traffic and a 15% boost in social media shares, the SRA's mission and the participating restaurants are getting the attention they deserve.
A Recipe for Success
I'm thrilled to report that my redesign of the One Plate Planet website has been a smashing success! Users are spending 30% more time on the site, fully immersed in the world of sustainable dining. The prominent search bar and signposting filters have led to a 25% increase in click-through rates to individual recipe pages, meaning more people are discovering the amazing creations of our participating chefs. And with a 20% increase in website traffic and a 15% boost in social media shares, the SRA's mission and the participating restaurants are getting the attention they deserve.
A Recipe for Success
I'm thrilled to report that my redesign of the One Plate Planet website has been a smashing success! Users are spending 30% more time on the site, fully immersed in the world of sustainable dining. The prominent search bar and signposting filters have led to a 25% increase in click-through rates to individual recipe pages, meaning more people are discovering the amazing creations of our participating chefs. And with a 20% increase in website traffic and a 15% boost in social media shares, the SRA's mission and the participating restaurants are getting the attention they deserve.
Serving Up a Feast for the Senses
To make the One Plate Planet website a true hub for sustainable dining enthusiasts, I put my creative mind to work. I completely overhauled the website's UI, infusing it with eye-catching icons and graphics that make the user experience a visual feast. The search bar now takes centre stage at the top of each page, inviting users to explore the wealth of recipes at their fingertips. And with signposting filters to guide their search, finding the perfect dish is a breeze. I also made sure the website looks and functions beautifully across all devices, from desktop to tablet to mobile. No matter where our users are, they can dive into the world of sustainable dining with ease. And by restructuring the content hierarchy, I've made it effortless for users to navigate the site and discover new culinary delights.
Serving Up a Feast for the Senses
To make the One Plate Planet website a true hub for sustainable dining enthusiasts, I put my creative mind to work. I completely overhauled the website's UI, infusing it with eye-catching icons and graphics that make the user experience a visual feast. The search bar now takes centre stage at the top of each page, inviting users to explore the wealth of recipes at their fingertips. And with signposting filters to guide their search, finding the perfect dish is a breeze. I also made sure the website looks and functions beautifully across all devices, from desktop to tablet to mobile. No matter where our users are, they can dive into the world of sustainable dining with ease. And by restructuring the content hierarchy, I've made it effortless for users to navigate the site and discover new culinary delights.
Serving Up a Feast for the Senses
To make the One Plate Planet website a true hub for sustainable dining enthusiasts, I put my creative mind to work. I completely overhauled the website's UI, infusing it with eye-catching icons and graphics that make the user experience a visual feast. The search bar now takes centre stage at the top of each page, inviting users to explore the wealth of recipes at their fingertips. And with signposting filters to guide their search, finding the perfect dish is a breeze. I also made sure the website looks and functions beautifully across all devices, from desktop to tablet to mobile. No matter where our users are, they can dive into the world of sustainable dining with ease. And by restructuring the content hierarchy, I've made it effortless for users to navigate the site and discover new culinary delights.
© 2024 Copyright
© 2024 Copyright
© 2024 Copyright